i, Buou » VolksWagen http://iBuou.net designer, photographer, blogger, life in shanghai Wed, 23 Nov 2011 18:58:55 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The Golf. 95% recyclable. http://iBuou.net/design/the-golf-95-recyclable/ http://iBuou.net/design/the-golf-95-recyclable/#comments Fri, 28 Dec 2007 06:48:13 +0000 Buou http://HiChris.cn/design/the-golf-95-recyclable/ The Golf. 95% recyclable.

可能一开始还是有点看不懂这个广告什么意思，不过细细一想应该就知道了。95% recyclable. 很有巧思的广告啊~除了上面的洗衣机，下面还有两张，分别是冰箱和暖炉片。

还有个小细节，大家可以仔细看看这些洗衣机、冰箱、暖炉片后面的车子，很有趣~

The Golf. 95% recyclable.

The Golf. 95% recyclable.

Advertising Agency: DDB Berlin, Germany
Creative Directors: Amir Kassaei, Bert Peulecke, Stefan Schulte
Art Director: Tim Stuebane
Copywriter: Birgit van den Valentyn
Graphic Designer: Jussi Jaeaeskelaeinen
Photographer: Matthias Koslik
Published: December 2007

]]> http://iBuou.net/design/the-golf-95-recyclable/feed/ 7 Volkswagen Eos “Shadow Poster” http://iBuou.net/design/volkswagen-eos-shadow-poster/ http://iBuou.net/design/volkswagen-eos-shadow-poster/#comments Tue, 23 Oct 2007 07:57:47 +0000 Buou http://HiChris.cn/design/volkswagen-eos-shadow-poster/ Volkswagen Eos "Shadow Poster"

大众（Volkswagen）的海报广告确实不错，例如上次 GTI 的。这次的“影子”很有创意，只是这样安置那块广告，是不是只有中午一段时间才能达到最好的效果～不过不管怎么样，这样的“海报”肯定能让人留下深刻的印象～

Advertising Agency: DDB Düsseldorf, Germany, via.

]]> http://iBuou.net/design/volkswagen-eos-shadow-poster/feed/ 2 Poster – VolksWagen GTI http://iBuou.net/design/poster-volkswagen-gti/ http://iBuou.net/design/poster-volkswagen-gti/#comments Tue, 07 Aug 2007 08:06:42 +0000 Buou http://HiChris.cn/design/poster-volkswagen-gti/ VolksWagen GTI

大众一张很有创意的 GTI 的广告。在我们都在严格按照公司 VI 上的 Guidelines，防止 logo 的使用出错的时候，有人（还是中国人）肆意把玩公司的 logo，并且效果真不错。而广告海报中“百公里加速只需要 4.8 秒（0-100Km/h in 4.8sec）”的文案也很完美地解释了广告的表达～

Advertising Agency: Euro RSCG, Beijing, China

Creative Director: Jiesi Luo

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