i, Buou

“Tips for beauties. Rinse your face with this natural astringent and rid yourself of pimples. Or get cleaner, shinier hair by dousing it with this wonder brew.”

来自印度加尔各答的 JWT（智威汤逊）团队的作品，是一个关于印度茶出口的主题广告，很有想法且令人印象深刻。除了关于漂亮的 tip 之外，还有另外两个，一是关于微笑，还有一个是对付疲劳，和路过的 XDJM 共同分享~

“Why every sip unlocks a smile. Simple. Tea with its natural healing properties is the key to good health.”

这个“smile”真是有想法~ 不过仍然会让我想起某个橙汁的广告，呵呵~

“Dog tired? Take a sip. A cup of tea can do wonders. Perk up with every sip as the brisk liquid gently massages your tiredness away.”

我只能说，真的是很形象啊~

Advertising Agency: JWT, Kolkata, India
Creative Directors: Shibnath Sen, Sujoy Karmakar
Art Director: Sujoy Karmakar
Copywriter: Broti Ganguly
Photographer: Kiran Kumar
Published: March 2007